NAYOFKA
Digital Marketing Course 2026 - NAYOFKA
  • 🔹 Who Is This Course For?
    This is a hands-on digital marketing course for beginners and career switchers, focused on real-world practice and modern AI-powered tools. You will learn how to promote businesses, products, and services online, build complete digital strategies, work with advertising platforms, analytics, content, SEO, and social media. From day one, you’ll work on a real project, gradually building a full marketing strategy by applying knowledge from every module.

    🎯 Goal: help you confidently start or grow a career in digital marketing.
  • 👶 Beginners (No Experience)
    You should start this course if:
    • You want to enter digital marketing from scratch
    • You don’t know where to start and feel overwhelmed by information
    • You want a structured learning path instead of random tutorials
    • You are looking for a new profession with remote work opportunities
    • You want practical skills, not just theory
    This course will help you:
    • Understand how digital marketing really works
    • Learn step by step, without technical overload
    • Build your first digital project
    • Gain confidence and a clear career direction
    👉 Book a consultation
  • 🚀 Career Switchers & Entrepreneurs
    This course is for you if:
    • You already run a business or startup and want to promote it online
    • You work in sales, marketing, design, or management and want to upskill
    • You want to understand how SEO, ads, analytics, and content work together
    • You’ve tried marketing tools before but lack a clear system
    • You want to automate processes using AI tools
    After the course you will:
    • Create a full digital marketing strategy
    • Understand your target audience and competitors
    • Launch and optimize advertising campaigns
    • Make data-driven decisions
    • Use AI to speed up marketing tasks
    👉 Join the course
  • 🎯 Marketing Specialists (Junior–Middle Level)
    This course fits you if:
    • You already work in marketing but feel your knowledge is fragmented
    • You want to become a full-stack digital marketer
    • You want stronger skills in analytics, paid ads, SEO, and AI
    • You want to improve campaign performance and results
    • You want career growth and higher income opportunities
    On the course you will:
    • Systematize your knowledge
    • Work with advanced tools and real cases
    • Improve your strategic thinking
    • Build a strong portfolio project
    • Prepare for interviews and career growth
    👉 Get career consultation
  • 🌍 Freelancers & Remote Workers
    This course is ideal if:
    • You want to work remotely from anywhere in the world
    • You plan to work with international clients
    • You want in-demand skills with scalable income
    • You want to manage multiple clients or projects
    • You are interested in AI-powered marketing workflows
    You will learn how to:
    • Package and sell your marketing services
    • Communicate with clients professionally
    • Optimize your time using AI tools
    • Build long-term client relationships
    👉 Book a free consultation
What You Will Learn During the Digital Marketing Course
This program is designed to help you master digital marketing step by step, from fundamentals to advanced tools, including AI-powered workflows. Each module builds on the previous one and is applied directly to your final project.
🧩 Module 1 —
🧩 Module 1 —
Introduction to Digital Marketing
You will understand how digital marketing differs from traditional marketing and how modern brands are built online.
You will learn:
  • What digital marketing is and how it works
  • Brand positioning and value proposition (USP)
  • Target audience research
  • Competitor analysis
  • How digital channels work together
📌 Practice: analysis of real business cases and project setup.
🎨 Module 2 —
🎨 Module 2 —
UI/UX Fundamentals
Learn how design influences user behavior and conversion.
You will learn:
  • How users interact with websites and apps
  • What makes a website user-friendly
  • Conversion points and user flow
  • Why ads work on some websites and fail on others
  • Basics of customer-centric design
📌 Practice: UX analysis of real websites and landing pages.
🌐 Module 3 —
🌐 Module 3 —
Website & Landing Page Creation
You will build your first website or landing page from scratch.
You will learn:
  • Website structure and logic
  • Landing page principles
  • Content hierarchy and conversion blocks
  • Website optimization basics
📌 Practice: creating your own landing page under mentor guidance.
📊 Module 4 —
📊 Module 4 —
Analytics & Tracking
Learn how to track, measure, and analyze marketing performance.
You will learn:
  • Google Analytics setup and structure
  • Google Tag Manager basics
  • Event tracking and conversions
  • Understanding user behavior through data
  • Making data-driven decisions
📌 Practice: setting up analytics for your project.
📣 Module 5 —
📣 Module 5 —
Google Ads (PPC Advertising)
Become confident in paid advertising.
You will learn:
  • Google Ads account structure
  • Keyword research and intent
  • Bid strategies and CPC calculation
  • Campaign optimization
  • Performance analysis
📌 Practice: launching and optimizing ad campaigns.
✍️ Module 6 —
✍️ Module 6 —
Content Marketing
Learn how to attract and engage audiences with content.
You will learn:
  • Content strategy fundamentals
  • Creating engaging social media posts
  • Website and blog content principles
  • Creative storytelling
  • Content performance analysis
📌 Practice: creating a content plan for your project.
📱 Module 7 —
📱 Module 7 —
Social Media Marketing (SMM)
Master social media platforms as marketing tools.
You will learn:
  • Creating and designing social media pages
  • Organic growth strategies
  • Social media content planning
  • Audience engagement techniques
📌 Practice: managing and optimizing social media pages.
🎯 Module 8 —
🎯 Module 8 —
Targeted Advertising (Facebook & Instagram Ads)
Learn how to find and convert your ideal audience.
You will learn:
  • Audience research and segmentation
  • Campaign structure and optimization
  • Creative testing
  • Performance analysis and scaling
📌 Practice: launching targeted ad campaigns.
🔍 Module 9 —
🔍 Module 9 —
SEO (Search Engine Optimization)
Understand how to get organic traffic from search engines.
You will learn:
  • SEO fundamentals
  • Keyword research
  • On-page and technical SEO basics
  • Managing SEO freelancers
  • How AI can optimize SEO processes
📌 Practice: SEO optimization for your project.
🤖 Module 10 —
🤖 Module 10 —
AI for Digital Marketing
Use AI tools to work faster and smarter.
You will learn how to use AI for:
  • SEO metadata creation
  • Keyword research
  • Copywriting and blog writing
  • Data analysis
  • Creating technical tasks for content teams
  • Automating repetitive marketing tasks
📌 Practice: AI-powered workflows for marketing.
💬 Module 11 —
💬 Module 11 —
Email Marketing & Chatbots
Learn how to build long-term communication with customers.
You will learn:
  • Email campaign structure
  • Content and segmentation
  • Automation basics
  • Chatbot logic and use cases
📌 Practice: building automated communication funnels.
🧠 Workshops & Guest Sessions
🧠 Workshops & Guest Sessions
Additional live workshops with mentors and industry practitioners.
🎓 Final Project
🎓 Final Project
Throughout the course, you will work on one real project.
By the end of the program, you will present:
  • A complete digital marketing strategy
  • Advertising funnels
  • Content strategy
  • Analytics setup
  • Optimization plan
🔹 Skills You’ll Gain What You’ll Be Able to Do
After the CourseAfter completing the Digital Marketing Course by NAYOFKA, you will have a full-stack digital marketing skill set and the confidence to work on real projects.
  • 🚀 Core Digital Marketing Skills
    You will be able to:
    • Build a complete digital marketing strategy for a business
    • Define target audience, create USP, and analyze competitors
    • Choose the right marketing channels for different business goals
    • Plan and launch marketing campaigns from scratch
    • Analyze performance and optimize results
  • 🔍 SEO & Organic Growth
    You will learn how to:
    • Conduct keyword research
    • Optimize websites for search engines
    • Create SEO-friendly content
    • Understand technical SEO basics
    • Use AI tools to automate SEO tasks
    • Work effectively with SEO freelancers
  • 📣 Paid Advertising & Traffic Acquisition
    You will gain hands-on skills in:
    • Google Ads (search & display campaigns)
    • Facebook & Instagram Ads
    • Audience targeting and segmentation
    • Budget planning and CPC calculation
    • Creative testing and scaling campaigns
    • Performance tracking and optimization
  • ✍️ Content & Social Media Marketing
    You will be able to:
    • Create content strategies for businesses
    • Build and manage social media pages
    • Develop content plans and posting schedules
    • Work with influencers and opinion leaders
    • Measure content effectiveness
  • 📊 Analytics & Data-Driven Decisions
    You will learn how to:
    • Set up Google Analytics and Google Tag Manager
    • Track events and conversions
    • Analyze user behavior
    • Interpret marketing data
    • Make informed decisions based on metrics
  • 🤖 AI-Powered Marketing Skills
    You will master AI tools for:
    • SEO metadata creation
    • Keyword research and clustering
    • Writing marketing and blog content
    • Creating technical tasks for copywriters
    • Data analysis and reporting
    • Automating repetitive marketing workflows
  • 💬 Email Marketing & Chatbots
    You will be able to:
    • Build email marketing campaigns
    • Segment audiences effectively
    • Create automated funnels
    • Design chatbot logic for lead generation and support
  • 🌍 Professional & Career Skills
    You will gain:
    • Understanding of how marketing teams work
    • Ability to communicate with clients and stakeholders
    • Experience working on real projects
    • A strong portfolio project
    • Confidence for interviews and freelance work
🔹 Learning Format How the Learning Process Works
The Digital Marketing Course by NAYOFKA is designed as a live, practice-oriented online program with continuous mentor support.
You don’t just watch videos — you learn by doing, with real-time feedback and guidance.
  • 📣 Live Online Classes
    All lessons are held live with an instructor, allowing you to:
    • Ask questions during the session
    • Get immediate clarification
    • Participate in discussions
    • Learn from real examples and cases
    📌 No pre-recorded-only lessons.
  • 🎓 Modern LMS Platform
    You get lifetime access to:
    • All lesson recordings
    • Learning materials and presentations
    • Practical assignments
    • Course updates
    This allows you to:
    • Rewatch lessons anytime
    • Learn at your own pace
    • Review complex topics when needed
  • 🧑‍🏫 Mentor Support
    Throughout the course, you will have:
    • Continuous access to a personal mentor
    • Help with homework and projects
    • Guidance on tools and strategies
    • Feedback on your work
    You are never left alone during the learning process.
  • 📊 Knowledge Assessment System
    Unlike many online courses, this program includes:
    • Progress tracking
    • Knowledge assessment
    • Practical task evaluation
    • Clear learning milestones
    This helps you:
    • Stay motivated
    • Understand your progress
    • Build measurable results
  • 🧩 Course Coordinator Support
    A dedicated course coordinator will help you with:
    • Scheduling questions
    • Organizational issues
    • Communication during the course
    • Administrative support
  • 🤝 Real Project Practice
    You will work on real projects:
    • Individually or in teams
    • Applying skills from each module
    • Receiving feedback from mentors
    By the end of the course, you will have practical experience, not just theory.
🔹 Career Support Support
That Helps You Launch Your Marketing CareerAt NAYOFKA, we care not only about teaching skills but also about helping students apply them in the real job market.

Our career support program is designed to prepare you for employment, freelance work, or career growth in digital marketing.
2
-Week Career Support Module
A dedicated career-focused module designed to help you transition from learning to working.
  • 📄 Resume & Portfolio Preparation
    You will receive guidance on:
    • Creating a strong marketing resume
    • Structuring your portfolio
    • Presenting your final project professionally
    • Highlighting real skills and results
  • ✉️ Cover Letter Writing
    You will learn how to:
    • Write effective cover letters
    • Adapt your message for different roles
    • Communicate your value clearly to employers
  • 💼 LinkedIn Profile Optimization
    We help you:
    • Build a professional LinkedIn profile
    • Position yourself as a digital marketing specialist
    • Increase visibility to recruiters and clients
  • 🎤 Interview Preparation
    You will be prepared for:
    • Marketing interviews
    • Common HR questions
    • Technical interview tasks
    • Case-based questions
    Includes mock interviews with feedback.
  • 🔍 Job Search & Opportunities
    You will receive support with:
    • Job search strategies
    • Vacancy selection
    • Internship opportunities
    • Freelance and remote job options
  • 📝 Feedback & Improvement
    After interviews, you will get:
    • Detailed feedback
    • Analysis of mistakes
    • Recommendations for improvement
    • Guidance on next steps
🔹 Why NAYOFKA
What Makes Our Digital Marketing Course Different

The Digital Marketing Course by NAYOFKA is built for those who want real, applicable skills, not just theory.
We focus on practice, structure, and results — exactly what the market demands today.
  • 🎯 Practice-First Approach
    From the very first module, you work on a real project:
    • Apply every topic in practice
    • Build a complete digital marketing strategy step by step
    • Gain hands-on experience, not just certificates
  • 🧠 Structured Learning System
    No chaotic information or random tutorials.
    You get:
    • A clear learning roadmap
    • Logical progression from basics to advanced topics
    • Connected modules that form a full marketing system
  • 🤖 AI-Powered Marketing Focus
    We integrate AI tools into the learning process:
    • Automate routine marketing tasks
    • Speed up research and analysis
    • Improve content creation
    • Optimize SEO and advertising workflows
    You learn how to work faster and smarter, not harder.
  • 📣 Live Learning & Real Feedback
    All classes are live:
    • Ask questions in real time
    • Get immediate feedback
    • Learn from real cases and scenarios
    • Stay engaged and motivated
  • 🧩 Full-Stack Skillset
    Unlike narrow courses, this program covers:
    • SEO
    • Paid advertising (PPC)
    • Social media marketing
    • Content marketing
    • Analytics
    • Email marketing
    • AI for marketing
    You graduate as a full-stack digital marketer, ready for real-world challenges.
  • 💼 Career-Oriented Training
    Everything you learn is aligned with:
    • Job market requirements
    • Freelance opportunities
    • Business needs
    Plus, you receive career support to help you transition from learning to working.
  • 🌍 Remote-Ready & International Focus
    The course prepares you for:
    • Remote work
    • International clients
    • English marketing terminology
    • Global digital marketing standards
Choose the Learning Path That Fits Your Goals
We offer flexible pricing options so you can choose the level of support and involvement that matches your goals and experience.
🎓 Starter Plan
Best for Beginners
$500/mo.
A solid entry-level option for those starting their journey in digital marketing and looking for a structured foundation with live learning.
Includes:
  • Access to all live online classes
  • Full course curriculum (5 months)
  • Lifetime access to lesson recordings
  • Practical assignments
  • LMS platform access
  • Course completion certificate
Level: Basic
Format: Online (Live)
Duration: 5 months
Certificates
Quizzes
🚀 Pro Plan
50% off
Most Popular
$1000/mo.
$2000/mo.
A balanced option for those who want deeper practice, mentor feedback, and stronger career preparation.
Includes everything in Starter, plus:
  • Personal mentor support
  • Assignment reviews & feedback
  • Participation in workshops
  • Final project guidance
  • Career support module
  • Resume & LinkedIn preparation
Level: Intermediate
Format: Online (Live)
Duration: 5 months
Certificates
Quizzes
Live mentoring
🏆 Advanced Plan
50% off
For Career Growth & Maximum Results
$2000/mo.
$4000/mo.
A premium-level option for those who want maximum involvement, personalized support, and strong positioning for employment or freelancing.
Includes everything in Pro, plus:
  • Priority mentor support
  • 1-on-1 career consultations
  • Mock interviews with HR & experts
  • Advanced AI marketing workflows
  • Job & internship assistance
  • Offer review and negotiation support
Level: Advanced
Format: Online (Live)
Duration: 5 months
Certificates
Quizzes
Live mentoring
24/7 support
Start Your Digital Marketing Journey
Get a free consultation and learn how this course can help you build real digital marketing skills.
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🔹 FAQ
Frequently Asked Questions
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